TSI The Sharper Image
Ashes can resurrect, classic stories can be retold.
TSI is the rebranding of The Sharper Image, a company that announced bankruptcy in the 90s. The soul of TSI represents the dream of every man—to look stylish and impress others with what they wear.
The direction of its rebirth is focused on the idea that seeing is not believing. There is always a part of a man that no one else understands, which will not show on something he owns, but rather something he has within. Attractiveness is more than just looks; it exposes ones true character from the inside.
